Black entrepreneurs in Lethbridge share how their identity shapes the way they do business

Black entrepreneurs in Lethbridge share how their identity shapes the way they do business

Toyin Oyebola’s store — the Genesis Exotic Market — has items one can’t find anywhere else in Lethbridge. The store offers clothes, hair accessories and products, and even food — not only from Africa, but from all over the world. Oyebola says the multi-ethnic items her store has to offer gives some of her…